Many businesses are successful due to information they have which is not generally known to others. Many people think of trade secrets as super-secret formulas, like that of Coca-Cola or the 13 original herbs and spices in Kentucky Fried Chicken. There are many other types of “confidential information” which are also protectable. Moreover, the greatest competitive threat for some companies comes not from competitors, but from its own employees. Examples of confidential information that may be protectable include:
customer needs assessments and ordering information
internal marketing studies
processing and sourcing information
chemical formulas which are not easily reverse-engineered
general know-how which makes a product easier or less expensive to manufacture.
and many more
These types of information are usually protectable against disclosure or use by former employees or third parties so long as appropriate steps are taken to keep the information confidential. Unfortunately, many companies attempt to implement such procedures after the confidential information has already made its way to a competitor. By developing and implementing protocols early, the risk of trade secret misappropriation can be reduced significantly. Bateman IP is experienced in working with clients to ensure that trade secret information remains confidential.